About the instructor
Konrad ‘Kon’ Frankowski - S.E.O King
Kon is a professional graphic designer with a wealth of experience in the creative, web and marketing sector. He has worked in a number of design agencies but decided to take time off from being an employed creative genius to jump back into the exciting world of self employment.
After successfully running a Sheffield-based marketing company that focussed on creativity, innovation and forward thinking, Kon now runs Moonflight, a Midlands-based Web, Media, Graphic and Marketing Design Agency. Since the very beginning, he has assisted businesses across the UK with branding, logo design, communications, web design, social media and more. His experience comes from working with well-established companies in education, business services, hospitality, financial services, luxury consumer goods and manufacturing. During his career, he has worked with prestigious international companies such as T-Mobile, H&M and Fujitsu.
Kon is a whizz at Adobe Creative Suite (incl. Photoshop, Illustrator, InDesign, dying Flash, Dreamweaver and AfterEffects. He has over 12 years of international experience as a freelance graphic/media designer and branding consultant and over 8 years of web design experience.
There really isn’t anything he can’t do so contact him for any assistance you may need with digital marketing campaigns.
WHAT IS SEO
SEO stands for Search Engine Optimisation. It is the art of ensuring that your website ranks highly on Google. In other words when people search for something your business does you show up (hopefully on Page 1).
The best thing about SEO is that it is a free process unlike PPC and Google Adwords.
WHAT IS YOAST
Yoast is a plugin for WordPress that allows you to rank a WordPress website easily and quickly. Their famous Traffic Light system means that you are in control of everything the entire time.
WHAT DO I LEARN
Our Digital Marketing Expert Kon will teach you everything you need to know to make sure your website gets ranked on Google. He will go through installing Yoast and then how to use it to make sure your SEO is spot on.