Course Description


Many would argue that LinkedIn is the most important social media platform for business owners and entrepreneurs.  It allows you to network online and make connections.  More importantly it allows you to win business online.


The problem with LinkedIn is it can be very difficult to navigate if you don't know what you are doing.  A lot of business owners open an account and then don't do anything with it because they are confused with where to start


In this course Mark Northall teaches you everything you need to know ton become a LinkedIn expert. 

We start with how to set up your profile and then move into how to make connections and engage with people.  Mark even talks about the importance of setting up a company page.

So if you are sitting there thinking that you should be on LinkedIn but you don't know where to start this course if for you!

Social Media Expert

Mark Northall

Mark Northall - Social Media SpecialistMark Northall is a Social Media Manager Trainer and Strategist based in Tamworth Staffordshire. He has been advising businesses and individuals on digital marketing for over 10 years initially as part of a team of Chartered Accountants and Business Advisers in the Black Country and for the last 7 years as a business owner in his own right.Mark’s company Dauben Group has trained companies’ sales teams onsite as well as holding regular training sessions across the Midlands. He is also Regional Leader for 4Networking a national business networking organisation looking after 17 groups from Stafford to Worcester. At weekends he can be found at motorcycle speedway tracks across Europe and announcing at Buxton Speedway in Derbyshire.

Course curriculum

  • 1

    Introduction to LinkedIn

    • Introduction to LinkedIn

  • 2

    The LinkedIn Dashboard

    • The LinkedIn Dashboard

  • 3

    Creating Your LinkedIn Profile

    • Creating Your LinkedIn Profile

  • 4

    Connections and Interaction

    • Connections and Interaction

  • 5

    Creating Articles for LinkedIn

    • Creating Articles For LinkedIn

  • 6

    Creating A Company Page

    • Creating A Company Page

  • 7

    Conclusion To LinkedIn

    • Conclusion To LinkedIn