Course Description


Unless you have been living under a rock for a few years you have probably heard of Twitter.  It's the second largest social media platform and over 500 million tweets are sent each year.

With twitter you can send small messages to your followers.  You can only compose tweets of 140 characters or less.  This means that communication between yourself and your followers has to be concise.  


We have heard that a lot.  Many people are saying that Twitter is dead.  However they couldn't be more wrong if they tried.  Twitter is very much alive and in fact is the social media platform prefers by a lot of celebrities.  In fact with the right strategy it's very easy to get on someone's radar using Twitter.

The simple fact is that as long as you have a Twitter strategy and you are using the platform correctly you can benefit greatly from being on Twitter.


Our social media expert, Mark Northall will be your guide on this training course.  He goes through everything you need to know about Twitter as a business owner.  Firstly you will learn how to set up your twitter account.  But more importantly you will learn about managing followers, attracting new followers, content and engagement and more.

Whether you are a Twitter veteran or new to the platform you will definitely learn something off Mark that will help you sky rocket your social media success.

Social Media Expert

Mark Northall

Mark Northall - Social Media SpecialistMark Northall is a Social Media Manager Trainer and Strategist based in Tamworth Staffordshire. He has been advising businesses and individuals on digital marketing for over 10 years initially as part of a team of Chartered Accountants and Business Advisers in the Black Country and for the last 7 years as a business owner in his own right.Mark’s company Dauben Group has trained companies’ sales teams onsite as well as holding regular training sessions across the Midlands. He is also Regional Leader for 4Networking a national business networking organisation looking after 17 groups from Stafford to Worcester. At weekends he can be found at motorcycle speedway tracks across Europe and announcing at Buxton Speedway in Derbyshire.

Course curriculum

  • 1

    Introduction to Twitter

    • Introduction to Twitter

  • 2

    Understanding Twitter

    • Understanding Twitter

  • 3

    Interacting With Followers

    • Interacting With Followers

  • 4

    Managing Your Followers

    • Managing Your Followers

  • 5

    Basics of Using Twitter Analytics

    • Basics of Using Twitter Analytics

  • 6

    Conclusion to Twitter

    • Conclusion To Twitter