Course Description

Would you like to get your business featured in local newspapers and on local radio week after week? It is easier than you think. In this course Martin Warrilow, who has over 20 years experience as a journalist, explains what you need to do!

Journalism Expert

Martin Warrillow

Martin Warrillow - The WarriorMartin started his professional career working in local journalism for 14 years, on the Tamworth Herald and the Sutton Coldfield Observer. After finishing working for the Observer, Martin worked for 17 years on the sports desk of the Birmingham Post. From 2010-13, Martin became a freelance journalist. During these years he spent a lot of time ghostwriting books and blogs. As well as this Martin was an editor for the British Naturism magazine. In December 2013 Martin tragically suffered a from a stroke which ended his long and successful career. However Martin turned this negative in a positive and now shares the story of his stroke and speaks and writes about stroke-awareness and the dangers of work-stress.

Course curriculum

  • 1

    Why Bother With Publicity

    • Why Bother With Publicity

  • 2

    Getting Started / Research

    • Getting Started / Research

  • 3

    Getting Ideas

    • Getting Ideas

  • 4

    Organising A Press Release

    • Organising A Press Release

  • 5

    Approaching The Journalist

    • Approaching The Journalist

  • 6

    Legal Ramifications

    • Legal Ramifications

  • 7

    Developing Relationships

    • Developing Relationships